Ford’s Community Challenge Is Back

Bloomington car dealerships are thrilled to be a part of the Ford family. The commitment Ford Motor Company has to community and education is a source of pride for all involved. The Ford HBCU Community Challenge partnership with the Tom Joyner and Rickey Smiley morning shows is one fine example of this commitment and dedication. If you haven’t heard of this challenge, you may be shocked to learn that 2015 is the third annual contest to be held.  Ford is dedicated to helping students live up to the Ford motto “Go Further.” This challenge gives students a chance to further their education while helping them see the larger picture of how small efforts can make a huge difference in a community.

The students at Historically Black Colleges and Universities (HBCU) are given the opportunity to participate in the challenge by submitting proposals to address community issues. The rewards include $75,000 in scholarships and prizes for the university and community of the winner. This is an opportunity for college students to explore their own interests, give back to the community, and set themselves up with a great future in one of the areas addressed in the challenge.

What Is the Challenge?

The goal of this challenge is to encourage students to go further with their education and to help their communities. Each submitted proposal is directed to creatively address a pressing community need that focuses on mobility, alternative energy, sustainability/water, and systematic and progressive approaches to meeting community needs.  As the projects are narrowed down, the top three teams will travel to Ford World Headquarters in December to present their proposals to radio personality Tom Joyner and various Ford executives. Interested students that attend Historically Black Colleges and Universities can find all the information they need to participate in the competition at http://www.blackamericaweb.com/hbcuchallenge until November 1, 2015. You can follow the progress of the challenge and social conversation by following hashtag #FordHBCU on Twitter and Facebook.

This is the 3rd consecutive year that Ford has partnered with the radio shows to host this contest. Last year the three finalists were Bethune-Cookman University, Florida A&M University, and Spelman College. The first place winner, Spelman College, introduced a unique and innovative program to address creating and offering healthier food options in the community.

Ford’s Outlook

Pamela Alexander, Director of Community Development for the Ford Fund says, “Ford Fund is committed to going further in the community and helping students at Historically Black Colleges and Universities. We are in our third year and are excited to work with the Tom Joyner and Rickey Smiley morning shows, and to engage the Historically Black Colleges and Universities community.”

When it comes to giving back to the communities and the consumers that support them, Ford Motor Company makes a great commitment. The philanthropic arm of the Ford Motor Company, known as the Ford Fund, invests more than $8 million a year in various scholarships and education initiatives. The organization also has a long history of helping with veterans’ associations, fire departments, and other community support programs.

To learn more about Ford Motor Company and test drive a vehicle that will be a wonderful addition to your driveway, visit a Bloomington Ford dealership today.ford dealerships

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Ford’s Community Challenge Is Back